Posts Tagged ‘having heart’

It’s All About Heart – You Get What You Put Into It

As the last day of January rolls around most of us are already looking towards February, and of course, Valentine’s day. Perhaps most of you think about those you love and celebrating but it made me think about heart. Having heart. Giving from the heart. Does giving from the heart make you think about charitable giving? That’s not a bad thing. If each of us gave to those in need what a wonderful world this would be.

But what I really meant was giving from the heart to your clients. Give them over and above what they are expecting. Try giving them exceptional customer service. I like to give my clients the marketing edge not just provide a graphic design service. It always amazes me when designers don’t realize that they are the marketing expert on a project. Why do you design a piece a specific way? To catch the consumer’s eye. To drive traffic to a website. To get clients. Why do you select the colors that you do when you design a piece? Every artist knows that certain colors elicit specific feelings and emotions. As a designer you’re capturing that and creating a mood or a feeling for the reader.

I study each piece that I design by following up with the client to see what kind of response they’ve had, how they utilized it and what other needs they might have. I believe in giving the whole marketing design package. I give from the heart. I want my clients to love my service, to love my designs and to love working with my company.

It’s all about heart…and loving what I do and knowing how my designs can impact the lives and business fortunes of others.

Debby is a working writer, designer, artist, photographer and guest lecturer in Southern California. If you are interested in hiring her she is available for ghost blogging, strategic marketing planning, graphic and web design, photo shoots and more. You can email her at djohnson@debrongraphics.com